Archive for October, 2008

Marketing to the 7 Deadly Sins

When it comes to recession-proof businesses, vice is nice.

The Palin Industry

The vice presidential candidate sparks fashion trends.

Lessons Learned at ‘Harvard for Losers’

The Delancey Street Foundation takes drug addicts, ex-convicts and the homeless, and trains them for the real world.

Caring Entrepreneurs Become Local Angels

Recruiting locals and hiring from a youth work program have helped these businesses succeed in their mission and community.

A Marketing Tool That’s Obvious, Overlooked and Cheap

Use superior service as a thrifty and effective in-house marketing mechanism.

New Rules, New Headaches for Importers

New laws are affecting importing and exporting. They could impact your business.

It Pays to Go Green in a Down Economy

Learn why even in this economy you can’t afford not to implement green practices in your business.

The Basics of Greening Your Business

Run a more eco-friendly company with these 5 easy and cost-effective tips.

A.S.A.P. Branding–PMS Color

Use a strategic hue and consumers will associate the right emotions with your brand.

Unearth the Hidden Publicity Gems in Your Business

Build exposure for your brand by showing off your company’s expertise and top employees in trade magazines.

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